What is Similarweb?

Similarweb is a digital intelligence platform that provides comprehensive data and analytics on website and mobile app performance. It allows businesses to benchmark against competitors, analyze market trends, and understand audience behavior across the digital landscape. The platform offers insights into web traffic, keyword performance, app usage, and audience demographics. This data is accessible through a web-based interface, APIs, or direct data feeds, enabling marketers, analysts, and investors to make informed strategic decisions.