G2 is a leading online marketplace and peer-to-peer review platform where businesses can discover, compare, and manage business software and services. It provides a comprehensive database of over 3 million authentic user reviews across a wide array of categories, from CRM to ERP systems. The platform serves as a crucial resource for software buyers to make informed purchasing decisions based on real user feedback and data-driven reports. G2 also offers solutions for software vendors to claim their profiles, reach in-market buyers, and gain valuable market insights.